Environmental Branding for Adidas Shanghai
Graphic design, environmental graphics
An environmental identity shaped around the brand’s culture, history, and the mindset of individual self-awareness. Working as part of the design team, I helped translate Adidas’ story into spatial experiences across a multi-floor headquarters. The visual system translated Adidas’ story into environmental graphics and material cues throughout working, meeting, and gathering spaces.
See more about this project here.
Interior Design: SPARK
Branding / Environmental Design: Alpha Labs Agency
Creative Director / Design Lead: Hidekazu Tsutsui (ALA)
Project Manager / Design Lead: Mio Yoshigiwa
Designers - Laura Heidotten, David Rygiol, Matt Meiners, Mariko OKa, KJ Chang
